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The Word Point is Recognized by Clutch for Outstanding Accuracy in Translation Services

The Word Point specializes in innovation, and we’d like to think that we’ve revolutionized the translation industry as we know it.

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5 Ways Cultural Values Impact Marketing Ethics

Culture is the combination of values, cuisine, beliefs, achievements, traditions, and institutions that a group of people have in common. Culture is something that can be owned by people of the same race or religion, who live in the same geographic region, or any group of people who share the values, beliefs, traditions, etc. listed above.

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How to Protect Your Brand with Trademark Translation

What is a trademark definition? Your trademark can be many things. A trademark translation can be a symbol, element of design, or other signature attributes which uniquely identifies your products and services as your own. and such, trademarks can be applied to signs, brand names, logos, designs, taglines, and other visual elements that are unique to your company.

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3 Reasons Why Language Translation is Important for Mass Media

Mass media has the responsibility of covering news from all over the world and sharing it with the entire world. Communicating big news with very large crowds is definitely no easy thing and there are plenty of factors which contribute to this happening successfully. Translation definitely is one of them.

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The Difference between Transcription and Translation in Language

If you’re interested in working in translations you might have heard some people mention or confuse translations with transcriptions. These two words might sound oddly similar, but they actually don’t have much in common.

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Clutch Announces Its Top B2B Global Leaders - The Word Point is on That List

As a translation agency that has been serving international enterprises for years, The Word Point is committed to top-notch translation and localization services for businesses/organizations of all types and sizes. Our reputation for superior products and services has now earned us a spot on Clutch.co’s list of global business leaders.

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5 Things to Consider When Selecting Content to Localize

A website is a heart of an online business. Therefore it needs to be maintained active, nice and engaging. This post gives some tips on how to deliver your message on a global scale and deal with the competition.

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Marketing Localization Strategy & Its Primary Benefits

Marketing localization strategy is used to adapt the message of your business, company, or service to a particular language and its culture. Get to know how to build your marketing strategy and why it’s important.

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The Guide to Make a Successful Technical Translation

With the fast development of information technology, companies are getting more opportunities to trade and cooperate with overseas businesses. But a problem is that the language barrier is still a communication issue. And a technical translation is the most challenging part of it.

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Glocalization and Why it Became Essential

Glocalization is a word that comes from globalization and localization. The context of the usage of the term at the time was marketing, and how companies could offer products and services on a global scale while adopting local consumer preferences and culture in individual countries.

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What Is the Role of Translators in Cybersecurity?

The role of translators in cyber security has never been this paramount. Online users who come across ads or content that is in a foreign language can get suspicious and stay away from these sites. While these sites may contain malicious files, translators may help cyber security experts to learn the architecture and form of these threats.

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The Ultimate Guide to Translate and Subtitle Your Video

Adding subtitles and translations to your videos has become a lot more popular in the last few years and there are many reasons why this keeps happening more and more.

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Benefits of Correct Company Name Translation

​Brand translation is something that should be taken into serious consideration once you decide to go international.

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What the “Internet of Things” Means for Translation Agencies

The Internet of Things (IoT) revolves around the interconnection of our computing devices, electronic gadgets, services and systems to the internet on a global scale.

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CE Marking and its Effects on Translation

In today’s global economy, the concept of “free movement” is almost essential for the existence of singular yet interconnected market spaces; an economic system in which services, goods, labour, and capital circulate without hurdles but within pre-stipulated regulations.

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Video Game Localization Process As A Part of Game Development

We cannot stress enough on how localization is important. It helps to spread a word about your business or product all over the globe. Find out more about the video game localization process, examples, and challenges.

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How to Measure Neural Machine Translation Quality

The concept of machine translation systems has been known and developed for the past 50 years. In the beginning, such systems were used solely and carefully by research entities, large companies and governmental bodies that also helped to finance them.

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Translation and Localization Project Manager Roles

Cooperation of different translation experts during project work is impossible without a good coordinator, that is why hiring localization project manager is a must.

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How to Become a Game Translator Guide

If you’re fluent in more than one language and have a passion for gaming, you may have a bright future as a game translator. Get to know how to become a game translator, pros and cons, useful tips and advice.

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The Role of Context in Translation

Whether you need a few documents translated for a website or are requesting help with a large translation project, we can help.

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