App Localization Services for Global Markets Anywhere

App Localization Services for Global Market Expansion

There are apps for almost everything. Most e-commerce websites have mobile apps so that consumers can shop “on the go.” Looking at Apple Store and Google Play Store, the most popular categories are gaming, e-commerce, education, lifestyle, entertainment, travel, and health and fitness. In each of these categories, there is a global market. If you have a popular app, then it makes sense to acquire app localization services from a professional and expert translation agency.

The goal of your application localization is to provide the same great user experience to your foreign audience as it does to your native one. That is exactly what professional localization services will do for you. In almost all instances, that localization must be for mobile apps.

You Need a Professional App Translation

There are not a lot of skilled and experienced translation services. Why? Because those kinds of skills and experience mean employing true professionals who know what they are doing, in a variety of programming languages as well as industries. Employees of any app translation service must be natives of the target language region. Too many translation and localization services rely on non-native, non-certified, non-industry-specific expertise. The results are linguistic errors, sometimes large and offensive. The same goes for visuals. When translation service is also involved, architectural stacks with errors can result in a terrible user experience. When this happens, your application is “dead” for that audience.

The additional issue with mobile application localization services deals with platform for which your app has been produced. 

• If you have an Android app, but you need iOS, there will be professional development required. 
• If you initially localize iOS app and then want to add an Android one, the same development pros will need to be involved.
• You need to determine if you should be iOS, Android, or hybrid apps, based upon the device popularity of your target audience. This type of information is available from a professional service that uses native translators/localizers.

As you can easily see, professional services must involve employees with specific expertise. Think, for example, of the difference between the translation and localization of a sophisticated game application, or a personal calendaring/scheduling app. At our service, you’ll get service large enough, expert enough, historically successful enough to offer any type of mobile app translation services. Localized and translated apps you get will be perfectly appointed for your target audience.

Multiple Stages of App Localization

Our services understand every detail of every stage of translation process that we provide to our clients:

• We begin with a full discussion with the client once we receive an order for app localization. Based upon the category of app, and the target market location and language, we assign a native of that location for the translation – one who has expertise in the app category.
• Decisions need to be made regarding the design/development. Which application programming interface will be used? Localization iOS app development works on Apple devices but never Android. The opposite is also true. However, there are new development technologies that’ll allow hybrid development for both platforms, and we have experts in this newer area of design and development as well.
• The translation stage of the project is completed by the assigned native expert. They work closely with design/development experts because back-end architecture controls ultimate user experience on the front-end, including text, visuals, graphics, any multimedia elements, as well as other critical features such as speed.
• Our quality control and testing activities are unequaled in this business. They are the reason that we are the top app translation agency in the business. Not only is each stage of development and translation checked and tested as it is completed. In the end, we actually test the entire application via potential users in the targeted location. We take all of their feedback and make changes as needed. When we receive totally positive reviews, we know that project is ready for delivery to the client and that it is perfect.

Why Human Translation and Localization are Essential

You’ll easily find translation and app localization service that use machine technology in its translation work. To a limited extent, this may be reasonable, if those machines are only used for universally accepted terms and definitions. While machine translation is improving with the use of artificial intelligence, it still does not meet the high standards and quality that human translation from a native does. For this reason, our service only uses human translation for our clients’ projects.

Human-only work on any type of translation is absolutely critical, because of the very nature of these types of projects. Application design and development changes cannot be machine-generated – that requires expert programming with the right architectural stacks put into place for full adaptation to a foreign language.

The other aspect of a successful mobile app localization service is continual communication between the translator and the tech expert. Beyond that, the native translator must transform all text, graphics, visuals,  multimedia elements into attractive, compelling, engaging content that’ll be fully appropriate and appealing to that target foreign audience. There is just no place for automation in app localization, and our service understands this. Many other services do not.

Our Pricing – Transparent and Reasonable

Our mobile app localization services do have a generic pricing chart for app localization and translation, which ranges between $0.21 - $0.31 per word. Obviously, when an application is involved, we have to consider the complexity of the project. Localization that includes modifications to the back-end architecture is priced individually.

Your best course of action is to contact us personally, so that we can analyze the details of your iOS app localization project and provide you with a final and set pricing. You’ll find that our prices are not only reasonable but that, once quoted to you, they won’t change. There are no added fees or hidden extras. You’ll have a perfectly completed project for the price we have quoted. We won’t stop working until it is perfect.

Let Our Pros Give You the Perfect App Localization

Our services are committed to top quality and customer satisfaction. We guarantee satisfaction with a strong refund policy. But what we know is this: Because we use only the best developers and translators in the business, we’ll complete any project, even localizing iOS apps to perfection. If there are any issues as we test the final product, they’ll be fixed before you ever receive it. 
We urge you to get in touch with us to discuss what you need in localization to meet your foreign market targets.