Marketing Translation Services

Localization of the Marketing Content

Expanding to another market or offering your services on a global level is a challenge. You have a large pool of potential users or customers, but it is also a difficult task to engage audiences in diverse markets. That’s where marketing localization comes into play. Our localization service to adjust all documents and materials to the target market is at your disposal. With the help of experienced human experts, we can help you take translations to the next level and maximize customer engagement across the globe.

Cultural Nuances and Localization

If you use machine or word-for-word translations, that could lead to confusion among local readers. Let’s say that you use the phrase “spill the beans” to explain revealing a secret. If the target audience doesn’t use the same term in their language, they might find the phrase confusing or even offensive. That’s why localization of marketing materials should be your top priority. It ensures that your content preserves the desired context. Professional translators look for a similar phrase in the target language. For example, in Japanese, that would be “豆を洩らす,” which we could literally translate as “leaking the beans.” Localization helps overcome language barriers to make sure the target audience understands you in the best possible way.

Maintaining Brand Voice and Tone

What sounds decent and charming in your language might become perplexing when you translate it. The best chance of elevating your brand globally is to stick to the same brand voice and tone across all markets. Marketing localization services help to achieve that goal and ensure you send the same messages to anyone interested in your company.

Creative Content Adaptation

If you check out a video with a product review and see the price is “INR500,” that won’t mean much until you convert the sum to USD, GBP, or your local currency. Content adaptation involves using the local currency as well as other symbols and references that the target audience finds easiest to understand.

Handling Multiple Formats and Media

Our marketing material localization experts can handle multiple formats and media. We can help adapt images, videos, and other content types to the target audience. Product descriptions, brochures, subtitles, social media posts, and email campaigns are only some examples of formats we work on and deliver top-quality translations for local audiences.

Consistency Across Multilingual Campaigns

Working with a marketing localization service makes sure you maintain consistency and fulfill your company’s potential across different markets. Our experts can translate and adapt content to over 80 different languages and markets, ensuring maximum consistency when delivering the desired messages.

All Types of Translations for Marketing in One Place

Are you looking to translate your website, including landing pages and blogs, to another language? Would you like your social media posts to be equally engaging in different markets? Is your goal to localize video subtitles or press releases to convey the desired message to the target audience worldwide? Our professional and experienced marketing translation experts can adapt your content to over 80 languages. Here’s a brief overview of how our company can help and why you shouldn’t hesitate to contact us!

Website Localization

Localizing a website isn’t only about translating the content. Your landing pages should contain effective calls to action, and blogs should provide concise and detailed information to readers. If you are selling products, each description should have on-point data that a potential buyer in the local market will understand. At TheWordPoint, we don’t only translate your website. Our experts consider local cultural nuances and differences to break language barriers and help elevate your brand in the target market.

Content Marketing Translation

Our content marketing translation covers a wide range of materials. If you are launching an email campaign in multiple markets, we can help you tailor email newsletters, promotional emails, and other customer outreach content to meet the necessities of each specific market. Years of experience as an advertising translation service ensure you’ll receive top-quality content adaptations for your videos, including subtitles, voice-overs, and promotional video captions. We can also translate brochures, flyers, posters, press releases, and other types of content needed for your marketing plans.

Transcreation Services

The word transcreation suggests that this service includes both translation and creation. It’s a process where we carefully analyze the material that we should translate for the target audience. The next step is recreating that content in a way that keeps the same intent while maintaining maximum cultural and other relevance to locals. Our transcreation service can help you get a competitive edge over other international (and local) companies, improve brand trust, and drive your business forward.

Advertising and Promotional Material Translation

Press releases announcing new products or entering a new market must be flawless because you want to start off on the right foot. We can tailor your announcements to different languages to avoid cultural miscommunication and help connect with the desired market. Our team handles different types of advertising material translation, ranging from email newsletters and promotional emails to brochures, customer testimonials, and video subtitles and voice-overs.

Social Media Content Translation

For many companies, social media is crucial to their promotional efforts. Social platforms can be a great way of boosting brand awareness and expanding potential customer reach. Companies doing business on a global level often have separate accounts for each market. Our company provides translation of advertising materials for social media that guarantees maximum consistency for all audiences. Whether it’s a Facebook update, Instagram caption, or LinkedIn profile, we look for the best phrases to use in each language to maximize customer engagement and help your brand realize its potential in different markets!

SEO Translation

Offering top-quality website content doesn’t offer much worth if you haven’t optimized it for search engines. While providing top-quality translation, our company also considers multilingual SEO localization. That means we adapt your content for search engines but in a way that considers the specifics of a local market. By maintaining consistency, and relevance, and using phrases and keywords suitable for the target language, our multilingual SEO translation helps you position on the first page of search engine rankings in multiple countries!

Benefits of Human Translations for Marketing

Localization demands human experts to be involved. Machines can’t tell a brand story, provide accurate industrial translation, or convert an advertising message into another language. There are many examples of inappropriate advertising, which led to the marketing failures of powerful global campaigns. There’s always the option of using generic automatic translations and getting a result for free. But that comes with many issues – it could be inaccurate and provide false information to readers. They might not understand the text and all that compromises your business reputation.

The solution is simple, and that’s getting human translation for all your marketing requirements across different markets. Here are the major benefits of using TheWordPoint as your preferred professional translator!

Native Speakers

We are proud that our marketing translation agency gathers a team of experienced professional translators for a large range of languages used worldwide. TheWordPoint has native speakers who can adapt your marketing content to over 80 different languages. And the best part is that we’ll do it quickly and accurately, ensuring you get the best value for money.

Industry-Specific Knowledge

Depending on the industry, our experts can use the most suitable phrases and terms to fit your niche. Whether it’s law, medicine, or something completely different, our marketing translation company provides you with an expert with knowledge of the particular industry works on the task. That ensures maximum accuracy and guarantees you convey the right message to the users.

Reasonable Price

A customer wants the most for their money. At TheWordPoint, skillful experts work on human translations while maintaining an honest price. We go the extra mile to guarantee your expectations are exceeded while ensuring you don’t overpay for our translation services.

Certification

The help of a certified translation agency is important to confirm that the translations are in line with local laws and policies. It ensures that you comply with the relevant legal framework, which guarantees your company won’t have any regulatory issues. That can be particularly important for multinational businesses present in multiple global markets.

Security and Confidentiality

At TheWordPoint, we understand that client data and translations are sensitive. We preserve information and keep to strict privacy policies, which implies that we’ll never share your company or advertising data with third parties.

Quality Control and Proofreading

As soon as our translators complete their part, professional native-speaking proofreaders take over. Their task is to check for grammar, punctuation and stylistic errors and confirm the translation is of the highest quality. Your marketing content will be mistakes free due to out thorough QA process.

Why Choose Our Marketing Translation Company?

If you are still wondering whether TheWordPoint is the right choice, here is why you can trust our marketing translation agency:

• Accurate translations. Native speakers with a deep understanding of different niches handle your translation.
• Fast delivery. We always honor our deadlines and ensure you get translated marketing content in the shortest possible timeframe.
• Smooth communication. The entire process of ordering a translation is as simple as ABC.
• Maximum confidentiality. Our company will never share your data with anyone else – we only use it for communication purposes.
• Honest pricing. You get top results at an affordable cost.

If that sounds good, feel free to get in touch with our marketing translation company and place your order now!